University of Pittsburgh

Psychology 2125: Attitudes and Social Influence

Fall 1998
Tue 1:00-3:30pm
Lowy Room, Clapp Hall

Martin S. Greenberg
434-D Langley Hall
624-4531
greenber@pitt.edu

Schedule of Topics

Sep. 1 Introduction
Sep. 8 Defining and Conceptualizing Attitudes
Sep. 15 Attitude Formation: Theoretical Approaches
Sep. 22 Attitudes as Predictors of Behavior
Sep. 29 Changing Attitudes by Changing Behavior
Oct. 6 Balance and Congruity
Oct. 13 The Learning Approach
Oct. 20 The Cognitive Approach
Oct. 27 Central versus Peripheral Routes to Attitude Change
Nov. 3 Current Topics
Nov. 10 Current Topics
Nov. 17 Attitude Change in Applied Settings
Nov. 24 Discussion of Term Papers
Dec. 1 Discussion of Term Papers
Dec. 8 Discussion of Term Papers

Texts

  • Eagly, A., & Chaiken, S. (1993). Psychology of Attitudes. NY: Harcourt, Brace Jovanovich.

Readings

Defining and Conceptualizing Attitudes

  • McGuire, W. J. (1985). Attitudes and attitude change. In G. Lindzey & E. Aronson (Eds.), The Handbook of Social Psychology (Vol. 2, pp. 238-241). NY: Random House.
  • Fishbein, M., & Ajzen, I. (1975). Belief, Attitude, Intention, and Behavior. Chap 1. Reading, MA: Addison-Wesley.
  • Zanna, M. P., & Rempel, J. K. (1988). Attitudes: A new look at an old concept. In D. Bar-Tal, & A. W. Kruglanski (Eds.), The Social Psychology of Knowledge. (pp. 315- 334).
  • Eagly & Chaiken (1993): Chap. 1, Pp. 57-64

Attitude Formation: Theoretical Approaches

  • Fishbein and Ajzen (1975) Pp. 216-228.
  • McGuire (1985) Pp. 253-256.
  • Katz, D. (1960). The functional approach to the study of attitudes.
  • Eagly and Chaiken (1993): Chap. 9, Pp. 111-114, 479-490

Attitudes as Predictors of Behavior

  • Wicker, A. W. (1969). Attitudes vs. actions: The relationship of verbal and overt behavioral responses to attitude objects. Journal of Social Issues, 25, 41-78.
  • Fishbein & Ajzen (1975) Chapters 7 & 8
  • Fazio, R. H., & Zanna, M. P. (1981). Direct experience and attitude-behavior consistency. In L. Berkowitz (Ed.), Advances in Experimental Social Psychology (Vol. 14, pp. 162- 202). NY: Academic Press.
  • Fazio, R. H. (1990). Multiple processes by which attitudes guide behavior: The mode model as an integrative framework. In M. P. Zanna (Ed.), Advances in Experimental Social Psychology (Vol. 23, pp. 75-109). NY: Academic Press.

Changing Attitudes by Changing Behavior

  • Cooper, J., & Fazio, R. H. (1984). A new look at dissonance theory. In L.Berkowitz (Ed.), Advances in Experimental Social Psychology (Vol. 17, pp. 229-266). NY: Academic Press.
  • Fishbein & Ajzen (1975) Chap. 10
  • Eagly and Chaiken (1993): Pp. 469-479, Chap. 11

Balance and Congruity

  • Heider, F. (1958). The Psychology of Interpersonal Relations (Chapter 7).
  • Osgood, C. E., & Tannenbaum, P. H. (1964). The principle of congruity in the prediction of attitude change. In E. E. Sampson (Ed.), Approaches,
  • Brown, R. (1965). Social Psychology (Chapter 11). NY: Free Press.
  • Eagly and Chaiken (1993): Pp. 133-144, 455-469

The Learning Approach

  • Kiesler, Collins, & Miller (1969) Pp. 89-118
  • Maguire (1985) Pp. 258-290
  • Eagly and Chaiken (1993): Pp. 259-278, 427-447

The Cognitive Approach

  • Eagly, A. H., & Chaiken, S. (1984). Cognitive theories of persuasion. In Eagly and Chaiken (1993): Pp. 351-363, 280-296

Central versus Peripheral Routes to Attitude Change

  • Petty, R. E., Cacioppo, J. T., Strathman, A. J., & Priester, J. R. (1994). To think or not to think: Exploring two routes to persuasion. In S. Shavitt & T. C. Brock (Eds.), Persuasion:
  • Chaiken, S., Liberman, A., & Eagly, A. H. (1989). Heuristic and systematic information processing within and beyond the persuasion context. In J. S. Uleman, & J. A. Bargh (Eds.), Unintended Thought (pp. 212-252). NY: Guilford.
  • Eagly and Chaiken (1993): Chap. 7

Current Topics

  • Frey, D. (1986). Recent research on selective exposure to information. In L. Berkowitz (Ed.), Advances in Experimental Social Psychology (Vol. 19, pp. 41-80). NY: Academic Press.
  • Tesser, A. (1978). Self-generated attitude change. In L. Berkowitz (Ed.),
  • Advances in Experimental Social Psychology (Vol. 11, pp. 290-338). NY: Academic Press.
  • Schwarz, N., Bless, H., & Bohner, G. (1991). Mood and persuasion: Affective states influence the processing of persuasive communications. In M. Zanna (Ed.), Advances in Experimental Social Psychology (Vol. 24, pp. 161-199). NY: Academic Press.
  • Eagly and Chaiken (1993): Pp. 590-608, 447-455

Current Topics

  • Wilson, T. D., Dunn, D. S., Kraft, D., & Lisle, D. J. (1989). Introspection, attitude change, and attitude-behavior consistency: The disruptive effects of explaining why we feel the way we do. In L. Berkowitz (Ed.), Advances in Experimental Social Psychology (Vol. 22, pp. 287-343). NY: Academic Press.
  • Cook, T. D., & Flay, B. R. (1978). The persistence of experimentally induced attitude change. In L. Berkowitz (Ed.), Advances in Experimental Social Psychology (Vol. 11, pp. 1-57). NY: Academic Press.
  • Eagly, A. H., & Chaiken, S. (1995). Attitude strength, attitude structure, and resistance to change. In R. E. Petty & J. A. Krosnick (Eds.). Attitude strength: Antecedents and consequences (pp. 413-432). Mahwah, NJ: Erlbaum
  • Eagly and Chaiken (1993): Pp.580-589, 608-622

Attitude Change in Extreme Settings

  • Eagly & Chaiken (1993): Chap. 13
  • Lifton, R. J. (1957). Thought reform of Chinese intellectuals: A psychiatric evaluation. Journal of Social Issues, 13, 5-20.
  • Schein, E. H. (1958). The Chinese indoctrination program for prisoners of war: A study of attempted "brainwashing." In E. E. Maccoby, T. M. Newcomb, & E. L. Hartley (Eds.), Readings in Social Psychology (3d ed., pp. 311-334). NY: Holt, Rinehart, & Winston.
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